The Great Army of the Bobbed

1930 Campus Women's Council
1930 Campus Women’s Council

In 1915, trendsetter and celebrated ballroom dancer Irene Castle debuted her Castle Bob, but it would not be until the next decade that the hairstyle began to catch on. By 1930, college campuses were filled with bobbed young independent women. It was all the rage. Curly or straight, blonde or brunette, it didn’t matter. Locks of Love would have had a field day.

1930Cactus011

It was quite the departure from the long, high-maintenance tresses of the early twentieth-century Gibson Girl.

http://image.glamourdaze.com/
http://image.glamourdaze.com/

And everyone was doing it. Well, almost everyone.

https://www.collectionscanada.gc.ca
https://www.collectionscanada.gc.ca

In a 1927 magazine interview, Mary Pickford, one of silent film’s most famous actresses, explained: I think I should never be forgiven by my mother, my husband, or my maid if I should commit the indiscretion of cutting my hair. The last in particular seems to take a great personal pride in its length and texture, and her horror-stricken face whenever I mention the possibility of cutting it makes me pause and consider. Perhaps I have a little sentimental feeling for it myself. I have had my curls quite a while now and have become somewhat attached to them. Besides, there is no use denying the fact, no matter how much I should like to do so, that I am not a radical. (source:http://historymatters.gmu.edu/)

A radical.

www.aestheticrealismtheatreco.org
http://www.aestheticrealismtheatreco.org

Mary Garden, a famous opera singer at the time, however, was very much a radical, as evidenced by her testimony. She equated bobbing of hair to the casting of shackles.

Bobbed hair is a state of mind and not merely a new manner of dressing my head. It typifies growth, alertness, up-to-dateness, and is part of the expression of the élan vital! [spirit] It is not just a fad of the moment, either like mah jong or cross-word puzzles. At least I don’t think it is. I consider getting rid of our long hair one of the many little shackles that women have cast aside in their passage to freedom. Whatever helps their emancipation, however small it may seen, is well worth while.

Bobbing the hair is one of those things that show us whether or not we are abreast of the age in which we find ourselves. For instance, can you imagine any woman with a vivid consciousness of being alive, walking along the street in 1927 with skirts trailing on the ground, wearing elastic-side shoes, a shawl, and also a mid-Victorian bonnet? If you saw such a sight you would instantly put her down as one who had ceased to grow, as one who was passé [out of style] and very far from being an up-to-date woman…

I do my best to be constantly on the alert and up to the moment. On my toes, as the boys say. I could no more imaging myself wearing a long, trailing skirt in 1927 when all the world was wearing short skirts than I could wear long, trailing tresses when all the world (or nearly all of it) had wisely come to the conclusion that bobbed hair was more youthful, more chic, and, if I may say so, much more sanitary.

Keep in mind that Ms. Garden was already in her FIFTIES when she made these comments. But most college-age gals agreed. Not a one of these sorority girls wore long hair. Everyone had hopped aboard the peer pressure bandwagon. Whether Jews…

Phi Sigma Sigma
Phi Sigma Sigma

…or Gentiles.

Chi Omega
Chi Omega

The yearbook editors had nothing but kind words for the bobbed Miss Jackson, praising her for her “naturalness.”

1930Cactus012

1930Cactus013

Of course, naturalness doesn’t win any crowns. Just ask Honey Boo Boo. A little dazzle, a little pizzazz, a little sizzle–pretty much any word with double z’s–would bring the boys calling like cats to shiny objects. Women like these Bluebonnet Belles:

It seems no girls were immune to the bobbing pressure, even ones who had so staunchly been against it. Who wants to be left behind in the fads of the past? Mary Pickford herself had conceded in the aforementioned article, “It is quite likely that some day in frenzied haste, casting all caution to the winds, forgetting fans and family, I shall go to a coiffeur and come out a shorn lamb to join the great army of the bobbed.”

And shorn lamb she was. Mary cut her famous ringlets a year after that interview, soon after her mother died. So famous were her curls, that she even auctioned one for $15,000!

http://www.fanpop.com/clubs/mary-pickford
http://www.fanpop.com/clubs/mary-pickford

What do you think? Does she look better to you? Should we give in to peer pressure in the name of staying modern? Or should we stay stuck in the past, never evolving?

15 thoughts on “The Great Army of the Bobbed”

  1. Fashion can be a terrible Mistress or Master. If you try to use grooming to make a statement as to your individuality you might keep in mind that chic to some is gauche to others. That being said. What about bald chicks? Grace Jones or Sinead what’s her name? I love your new header.

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    1. Thanks–it’s from another yearbook! Well, just think–all the women grew their hair long in the 40s, so it just keeps changing all the time. We actually watched a 1988 Pee Wee Herman Christmas Special two nights ago and Grace Jones was singing the Little Drummer Boy in a pre-Lady Gaga crazy outfit, and I had to turn it off bc she is so vile for me to look at. There is no softness to her. Even her dress was made of metal.

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      1. Well Ms. Gracie can be a freak. But she was very photogenic, and she did a heck of a job in Conan. Didn’t she? I think she is as cuddly as a fire ax. Have you ever thought of doing a chronicle of men’s trousers through year books. Tight,pegged bell bottomed. Etc. You could do it justice.

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  2. Do you suppose Mary cut her hair in order to “throw mama from the train”? hmmm…

    It never ceases to amaze me how much women and their hair styles get such attention. Even more interesting is how long its been going on and will continue to do so. It’s getting harder and harder to have any shock value with hair. What will 2050 hair look like?

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