Gas Envy

1935 Texaco ad

In 1932, Texaco introduced Fire Chief gasoline to the nation, a “super-octane” motor fuel touted, as you can see above, as “surpassing specifications” for  emergency vehicles. Ed Wynn promoted it on his NBC radio program called the Texaco Fire Chief.

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New North

Nat Geo Aug ’47

Back when this photo was taken in the summer of 1947, Penasse, Minnesota was the most northerly post office in the US. Nowadays, it’s Barrow, Alaska. I’m pretty sure we’re done acquiring new states, so Barrow will probably retain the title.

The man  who looks like The Skipper from “Gilligan’s Island” is actually Captain Young, a veteran skipper of the mailboat Resolute (not the S.S. Minnow), which had just arrived on the 50-acre island from Warroad, just shy of Canada. The poor-postured woman with her pelvis tucked beneath her is postmistress Mrs. Fran Cole. The two men beside her, one of which appears to be leering menacingly, are Chippewa Indian fishing guides for summer visitors.

Only Interesting People

1935

Ooh-la-la! Très exclusive. Only for the interesting people! Why, you’ll find novelists, actresses, professors, and big-game hunters on French Line! Only the best and brightest are allowed aboard, where they serve table wine complimentary. Much fancy! The servers even speak the English because that’s civilized.

One wonders how the French ever got pegged with a rep for snobbery.

S Is For Bridge

May 1932 by Jacob Gayer for Nat Geo

Ever seen the likes of this before? Not me. Not around these parts. Maybe it’s a Northern thing. This S bridge in Hendrysburg, Ohio was built with “manholes,” or safety niches where a pedestrian could get out of the way of a runaway team of horses. While many S bridges were generally used for crossing curving streams with uneven banks, this one served a more unique purpose. Motorcars eventually made the bridges obsolete.