Such pretty blues. I really like the artwork on this one. I also enjoy how the ad boasts (with exclamation points) of its “perfect proportion,” “supple suspension,” and “swayless stability.” Somebody likes alliteration…
En Route To Inspiration Point
Category: Advertising
Early Sobriety Tests
Betty Beach is one of the country’s thousands of women who’ve recently gone into necessary civilian service to release a man to fight. And she loves it! It has meant telescoping her life…making the most of every minute. For her beauty care, she’s sticking to DuBarry Beauty Preparations…first introduced to her in the Famous Success School Course.
I don’t get it. She uses make-up to keep her nose “pretty” so that the pilot will find her attractive? What on earth?
Hail, Caesar
I know, guys. I see it, too. But that’s because we’re seeing with 2016 eyes that can’t escape the homoerotic undertones. But on January 3, 1944, when it appeared in LIFE magazine, I doubt the viewers saw it that way. The U.S. was two years into WWII, and the boys fighting overseas were always on the mind of the American public.
It’s difficult to imagine asking the public to stop buying new towels so that the boys overseas could enjoy them. Society is so self-centered now, so absorbed with our own personal liberties, that I can’t imagine the country getting on board with sacrificing soft towels for the greater good.
This is yet another of my Life magazines that has begun to crumble like an autumn leaf into little beige bits. It won’t last long enough to pass down to posterity, but hopefully, I can scan some more images before it takes its last breath.
As Italian As Naples
No need for expensive airfare or pushy bellhops when Chef Boy-Ar-Dee can transport you to Naples with its “zippy pizza sauce.” Go ahead and scratch the Amalfi Coast off your bucket list altogether. Why bother when you can taste Italy in your mouth?
Fun Fact #1
The company itself was founded back in 1928 by Italian immigrant Ettore “Hector” Boiardi in Cleveland, Ohio. You know, where Drew Carey is from. Taking note of Americans’ incapacity to pronounce highfalutin foreign words, Boiardi named his products Boy-Ar-Dee. Boy, are dey stoopid.
Fun Fact #2:
Though he passed in 1985, his likeness remains on the cans to this day. Buon appetito!
Elephant Baby Born To Local Woman
Actually, that sturdy baby might just be a victim of perspective. That’s not where I came to hear the term “elephant baby” anyway. It was the headline of a small article in the Houston Chronicle in 1926, when folks were a little less politically correct.
You see, when I worked in healthcare 20 years ago, my boss was a solid tower of a man, even then in his 70s. He could have played in the NBA. I remember him telling me what the article said: “Elephant baby born to Mr. and Mrs. (Such & Such). The baby boy weighed 14 lbs and was 26 inches long. This is the biggest baby ever born in Houston.”
As far as I know, he’s still going strong. Elephant babies are built for endurance.
“As Good As Ever Went Down Your Throat”
I had to break the image in two, so’s you could really take in the amber glow of Old Crow. 
If Aliens Came And Stole All Our Coke, And Only Then
What Could Be Sweeter Than A Doc Who Makes House Calls?
A doc who lights it up right after!
Yep, it’s a Camel ad–with beautiful artwork!
Constipation = No Barn Dance
Option Number Two, Please
How Not To Wear A Turtleneck
Elsie The Cow Disses Mother-In-Law
I Don't Get It 