







Another perfect ad for I Don’t Get It. Where is Dad looking? Why is his family made into a pyramid? Isn’t Mom unstable? Who needs that much fuchsia fabric?


Mom and the kids are throwing shade at Daddy again. And who could blame them? Dad must be up to 150 lbs at this point. I’d give my right pinky finger to hit that number.
Fact is, before there was a “Mony, Mony” song by Tommy James and the Shondells (if you’re a Boomer) or Billy Idol (if you’re Gen X), MONY meant Mutual of New York.

Myself, I’d never heard of such a thing. The only mutual I know is Mutual of Omaha’s Wild Kingdom, starring Marlin Perkins.



All of these ads are from my 12/16/61 Saturday Evening Post.









After the victory in WWII, there weren’t enough planes, trains, and ships to carry all the men home as quickly as they would have preferred. Families back home chanted, “Bring the boys home, bring the boys home!” Dozens of USO shows were dispatched to distract the servicemen with bare legs and pretty smiles. It didn’t work. The new chant became, “No boats, no votes!” And with that, Congress brought three million servicemen back home by November. One million were promised to soon be on their way. Sometimes you want eye candy: sometimes you just want to be back in your own warm bed again.