These young men may have been in the Lone Star State, but they were swilling brown bottles of the beer that made Milwaukee famous.
Schlitz may not be your first choice for ale, but they had some great ads back in the day.
The women above look surprised, but this gal looks downright mischievous.
And this one is great as an indicator of the era.
I Don't Get It 
Ahhh, a cold one would be good right about now.
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truth
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Schlitz was my dad’s beer of choice. Those ads bring back memories. Growing up in the country, I can’t recall any women wearing gloves except on TV and in the ads.
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Right? They’d get dirty pretty fast.
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Those were the old and sometimes good days. I remember Schlitz and all of those other beers that you could buy for a quarter. Those guys in the top photo look absolutely sappy. They must have reached their limit.
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I think they were full at that point.
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hehe blast from the past. Just thought about Stroh’s (spelling?).
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Ah, yes.
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In the last illustration, the artist’s name is John Falter. Makes me wonder if it’s because he had one to many of the beer that made Milwaukee famous . . . .
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I remember my Dad thinking Schlitz and Pabst Blue Ribbon were “cheap” or “affordable” beers. I agree, the one who listed, “Stroh’s” is probably part of the less expensive beers. Fun memories of the nostalgic advertising, Kerbey. 🙂 ❤
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PBR is cheap at most of the bars here, but I never see Stroh’s or Schlitz.
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Wiedeman’s, Hudepohl, Goebel’s, Iron City – all good bottom of the line brews. Drewery’s was the cheapest when I was in college. When beer prices went up, the price of Drewery’s went down.
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Those must all be regional. I’ve never seen any of those in Texas. Did Drewery’s come in tall boys?
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Ohio & Pennsylvania region. Drewery’s came in glass stubbies. Top Hat was another cheap one. Y’all got Pearl.
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Yes.
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ARRL Field Day is June 25-26 this year. Pass it on.
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Even after googling it, I don’t get it.
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It was in reference to the leering Ham Radio guy. The ARRL is a network of amateur radio buffs who have a shortwave “grid” to use in case of large-scale emergencies. They’re cheap insurance, and “Field Day” is a test of sorts.
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Ah!
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so this is where your Q came from! Great pictures, all. The top one is especially silly at it is real! Where are the pictures of men bringing women a tray with beer and a nice glass?
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I was wondering that myself.
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